Where is the Next Generation of Riders?

May 9, 2017, Georgetown, Texas – The 2017 Time to Ride Challenge began May 1st for the $100,000 grassroots contest’s fourth year. Already, hundreds of events nationwide are planned by hosts who share the mission of connecting brand-new enthusiasts to horses. Stables, clubs and businesses are working toward growing their own reach and client base while earning cash and prizes and, most importantly, nurturing the next generation of participants in the equine industry.